TWIX - TWO IS MORE THAN ONE

Twix were looking for a new global brand platform idea. After much soul searching and interrogating who they really were, deep down, we realised that actually it’s pretty cool you get two bars.

The launch ad was featured on the BBC news.

Agency - adam&eveDDB

Creatives - Mike Whiteside & Ben Robinson

Creative Directors - Ben Stilitz & Colin Booth

CCOs - Rick Brim, Ant Nelson & Mike Sutherland

Producer - Jess Middleton

Director - Vedran Rupic